Wednesday, December 30, 2015

Selling Your House? 5 Reasons You Shouldn’t For Sale By Owner

Selling Your House? 5 Reasons You Shouldn’t For Sale By Owner

In today's market, with homes selling quickly and prices rising, some homeowners might consider trying to sell their home on their own, known in the industry as a For Sale by Owner (FSBO). There are several reasons this might not be a good idea for the vast majority of sellers.
Here are five of those reasons:

1. There Are Too Many People to Negotiate With

Here is a list of some of the people with whom you must be prepared to negotiate if you decide to For Sale By Owner:
  • The buyer who wants the best deal possible
  • The buyer’s agent who solely represents the best interest of the buyer
  • The buyer’s attorney (in some parts of the country)
  • The home inspection companies, which work for the buyer and will almost always, find some problems with the house
  • The appraiser if there is a question of value

2. Exposure to Prospective Purchasers

Recent studies have shown that 89% of buyers search online for a home. That is in comparison to only 20% looking at print newspaper ads. Most real estate agents have an internet strategy to promote the sale of your home. Do you?

3. Results Come from the Internet

Where do buyers find the home they actually purchased?
  • 44% on the internet
  • 33% from a Real Estate Agent
  • 9% from a yard sign
  • 1% from newspaper
The days of selling your house by just putting up a sign and putting it in the paper are long gone. Having a strong internet strategy is crucial.

4. FSBOing has Become More and More Difficult

The paperwork involved in selling and buying a home has increased dramatically as industry disclosures and regulations have become mandatory. This is one of the reasons that the percentage of people FSBOing has dropped from 19% to 8% over the last 20+ years.
The 8% share represents the lowest recorded figure since NAR began collecting data in 1981.

5. You Net More Money when Using an Agent

Many homeowners believe that they will save the real estate commission by selling on their own. Realize that the main reason buyers look at FSBOs is because they also believe they can save the real estate agent’s commission. The seller and buyer can’t both save the commission.
Studies have shown that the typical house sold by the homeowner sells for $210,000 while the typical house sold by an agent sells for $249,000. This doesn’t mean that an agent can get $39,000 more for your home as studies have shown that people are more likely to FSBO in markets with lower price points. However, it does show that selling on your own might not make sense.

Bottom Line

Before you decide to take on the challenges of selling your house on your own, sit with a real estate professional in your marketplace and see what they have to offer. Trust the Local Experts. Trust Platinum. It's Better Than Gold! 

Friday, October 23, 2015

Platinum Acreage FOR SALE-Property Report (67 Acres Jordan Rd, Baker, FL 32531)

Property Report (67 Acres Jordan Rd, Baker, FL 32531)

Own a piece of Northwest Florida countryside, large lake with great fishing, land ready to grow crops, as well. Abundant wildlife, which includes deer, turkey, small game, and much more. A must see.

Directions: From the Downtown Baker, FL, drive north 11.9 miles, turn west on Co Road 180 for 1.2 miles, turn left on Jordan Road, drive approximately 1 mile, property on left.

Parcel ID:03-5N-24-2770-0000-0390
For More Information Contact: 
Ken Wright
Realtor / Developer
Platinum Real Estate Associates


 Private Seclusion with Stunning Lake


00 Jordan Rd, Baker, FL 32531

Click for Tour

23 Photos

2918520 SF

Tour # 3460578

67 ACRES!!! Own a piece of Northwest Florida countryside, large lake with great fishing, land ready to grow crops, as well. Abundant wild life, which includes deer, turkey, small game, and much more. A must see.

For more information, please contact:

Deneen Sufnar
Ken Wright, Jr.

Keller Williams Realty Emerald Coast

Fort Walton Beach, FL

Information supplied by sellers. Deemed reliable, but not guaranteed.

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Friday, May 1, 2015

Custom Built 5 Bed home by McDorman Construction in Bluewater Bay, Nicev...

Sophisticated Elegance describes this custom built home by Parade of Homes multiple award winner McDorman Construction! 
Enter into the foyer through the Grand Entryway with Oversized doors and crown molding throughout. Vaulted 20.5 Foot Ceilings for luxurious living adorn this home with gas fireplace and Tiled Floors. The Chef’s Kitchen boasts plenty of custom dark wood cabinets for storage plus pantry, granite countertops, stainless steel appliances, smooth top stove, and breakfast bar. Eat-in Kitchen with plenty of windows to let natural light in. 

Escape to your private oasis! The First Floor Master Suite boasts trey ceilings, His & her Walk-in Closets, His & Her vanities separated by the Garden Tub, Elegant walk-in Granite shower, and private water closet.
You will find another bedroom on the first floor with double closets and a Full bath with bone colored marble vanity and tub/shower combo. 

The Large Laundry room has access to the oversized 2 car garage. 

Upstairs you will find 3 more bedrooms, 2 with walk-in closets, double linen closet in the hallway, a Jack & Jill Bathroom with dark custom cabinets, bone colored marble vanity and linen closet. Get ready to entertain in your large backyard with 2 Covered patios and Privacy fenced back yard. 

Strategically located next to a large park with swing sets and covered pavilion with picnic tables. You also have a gated community HEATED Pool just 2 doors down. The elegance of this home is a rare find. Call for your private showing today! 
#homeforsale #bluewaterbay #florida #PlatinumRealEstateAssociates 

Monday, April 27, 2015

PLATINUM PROPERTY--All the work is DONE- Move in Ready ALL Brick home in Fort Walton Beach, FL

Check out this #Platinum Home #ForSale in #FortWaltonBeach #FL. It boasts 3 bedrooms, 1 1/2 Hollywood Style bathroom, Florida Room, open floor plan, fully fenced back yard with double gates for RV or Boat parking, corner lot and so much more! Neighborhood has sidewalks too! Contact Ken Wright 850-582-6442, Dee Sufnar 850-543-7029, or Erica Wright 850-420-3883 of Platinum Real Estate Associates for more information. You can check out all of our Platinum Listings and search for properties at

Saturday, March 15, 2014

Downtown Fort Walton Beach to Enjoy a New Hotel and More!!!!

* 5 Story Mixed Use Building (144,250 SF Total) constructed of concrete block & steel
* 112 Room Hilton Hotel (75,725 SF with Private Pool)
* 6,000 SF Roof Top Restaurant and Sky Bar
* 7,000 SF Banquet/Conference Room

* 20,000 SF of Retail/Restaurant Space (12 - 1500 sq ft Spaces– Ground Floor - Maybe combined)
* 24 Loft Condos with 6 Floor Plans (Prices range $235,000- $528,000) - 2 Bedroom 2 Bath - Sizes are - 986 SF, 1,086 SF, 1,251 SF, 1,320 SF, 1,660 SF, 2,025 SF
* 5 Story - 344 Space Parking Garage

Completion planned for Summer of 2015.

Details visit

Saturday, August 17, 2013


Crestview is home to a Dental School and Pharmacy School, and now a Physician Assistant Program with theirs eyes on Crestview.  Folks, I mentioned this in the past and nothing is really not going to change.  The strategic location of Crestview in the County, as well as, the State, because of Crestview's location on the I-10 Corridor, continues to make Crestview a prime location for growth.  More exciting news on the horizon.   

Medical school eyes Crestview for physician assistant program

By BRIAN HUGHES / News Bulletin
Published: Wednesday, August 14, 2013 at 16:17 PM.
CRESTVIEW — Florida's second-largest university is considering opening a medical campus in Okaloosa County's largest city, local officials said.
At the beginning of July, Dr. Pedro Gutierrez of the Florida International University Herbert Wertheim College of Medicine's new Physician Assistant Program toured Crestview and met with city leaders.
If the project comes to fruition, the school would teach students rotated from FIU's Miami campus and local students seeking a physician assistant degree.
City leaders are excited about the possibility of a second medical school opening in Crestview. The FIU program would join Florida A&M University, which operates a pharmacy school downtown.
Former state senator Dr. Durell Peaden encouraged the school to consider locating in Crestview, Mayor David Cadle said.
"They wanted to get into the Panhandle," Cadle said. "The student body is predominantly Hispanics from the Miami area. They don't get any experience in rural areas. This would be a big deal for our city and the whole region."
Gutierrez, the PA program’s associate dean and founding chair, is aware of the Crestview area’s benefits, having attended Northwest Florida State College and been stationed at Eglin Air Force Base and later, on the medical staff at Hurlburt Field.
Local and rotating FIU students
An expected source of students is local Air Force personnel with medical training who want to be licensed to practice after separating from the military, Peaden said.
The county's "great school system" was also a draw, Peaden said.
The program would most likely begin by bringing students from FIU to rotations at area hospitals before opening the full-fledged physician assistant program in Crestview, Gutierrez said.
School staff would arrive to establish the PA program several months before opening a campus.
Gutierrez will visit Crestview in September and give presentations on the proposed school for city leaders and the Crestview Area Chamber of Commerce
"I'm looking forward to going up there," Gutierrez said. "We are very excited."
No decision has been made on a site, but Crestview City Councilman Mickey Rytman said that during Gutierrez's previous visit, the Main Street building housing the Spy Chest shop was under consideration.
Contact News Bulletin Staff Writer Brian Hughes at 850-682-6524 or Follow him on Twitter @cnbBrian.